Study Trip to Barcelona

About the Program

On this exclusive Study Trip with the Johan Cruyff Institute, for one full week, you will become part of a circle where global sports industry leaders, club managers, and experts share knowledge and network—right in the heart of European sports business, Barcelona.

Why This Trip?

This is not just another educational program -it is a major experience

Over five days, the itinerary includes visits to  FC Barcelona, RCD Espanyol, and Circuit de Barcelona-Catalunya.

You will attend one of Europe’s most prestigious sports business conferences— #SportBiz Europe - and engage directly with the industry professionals who actually manage top clubs, media channels, and world-class sporting events.

The program is tailored for mid-to-senior level managers in the sports industry - heads of clubs, federations, sponsorship, and marketing departments—for whom acquiring new contacts and practical insight is just as valuable as the academic content.

Price: €1,750

Language: English

Currency: Euro (€)

What’s Included:

  •  Round-trip flight Tbilisi – Istanbul – Barcelona (and back) 
  •  Full Study Trip program with the Johan Cruyff Institute 
  • European Certificate upon completion of the course 
  • Attendance at the #SportBiz Europe conference for all scheduled visits 
  •  Transfers ყველა ვიზიტზე 
  •  Coffee breaks and lunches within the program framework 
  •  Networking Cocktail Reception - closing evening with alumni and industry guests

Program Itinerary:

Day 1 – Monday, October 5 - Welcome at Johan Cruyff Institute & FC Barcelona Visits

  •  Visit to FC Barcelona’s training complex (Ciutat Esportiva Joan Gamper).
  • Visit to the Johan Cruyff Stadium—the very venue where the main first team and the youth academy of one of the world's most famous clubs train.

Day 2 – Tuesday, October 6 - RCD Espanyol & Circuit de Barcelona-Catalunya

  • Morning: Visit and lecture at RCD Espanyol(LaLiga club). 
  • Afternoon: Visit to the Circuit de Barcelona-Catalunyahost of Formula 1® and MotoGP™. This venue features 131,000 seats and stands as one of the most famous motorsport racetracks globally.
  •  Lunch at the track restaurant.

Day 3 – Wednesday, October 7 - #SportBiz Europe Conference

A full day dedicated to Europe's leading sports business conference and networking with international professionals. Discussions focus on the latest industry trends, innovation, and digital transformation. 

All sessions are conducted in English.

Day 4 – Thursday, October 8 - Choice: Conference or FC Barcelona Museum + CF Badalona

  • Morning (Choice): Participants can choose to continue attending #SportBiz Europe or visit Spotify Camp Nou and the FC Barcelona Museum.
  • Afternoon: Visit to the stadium of CF Badalona CF Badalona, a historic club acquired by M2A Sport Management in 2024.

Day 5 – Friday, October 9 - Closing Day & Diploma Ceremony

  • Morning: Final lectures (Sports Data Analytics, Sports Media).
  •  Certificate presentation ceremony. 
  • Networking Cocktail ReceptionOpportunity to build long-lasting industry connections.

Program Led by Renowned Industry Leaders:

    • Jordi Viñas – MBA from Esade, Sports Management Consultant and Researcher
    • Antonio Alegre Deputy General Director at RCD Espanyol
    • Raúl Peláez Founder of Ailite, former Head of Innovation & Analytics at FC Barcelona
    • Teresa Carví Production Director at LaLigaTV International
    • Edgar Romero Hospitality & Partnership Manager at F1® Barcelona-Catalunya GP
    • Rodrigo Iglesias - Head of AI & Data Science, Lecturer at Johan Cruyff Institute